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    About PDX Benefits

    James Russell — Licensed Employee Benefits Consultant

    James Russell is a licensed employee-benefits consultant based in Portland, Oregon, and the founder of PDX Benefits LLC — an independent brokerage serving small and mid-sized employers across Oregon, Washington, California, Michigan, and Arizona since 2023.

    James Russell, Founder of PDX Benefits

    James Russell

    Founder, PDX Benefits

    Credentials & Licensing

    • Oregon Insurance Producer License: #20759495 (Life, Health, and Variable Annuity lines)
    • National Producer Number (NPN): 20759495
    • Washington Insurance License: #1253051
    • California Insurance License: #4372856
    • Michigan Insurance License: #1449765

    Background

    Before launching PDX Benefits in 2023, James spent 12 years as a Special Education teacher, where he specialized in translating dense regulatory frameworks — including IDEA, IEP compliance, and FAPE — into plain language families could act on. That same translation work is what employee benefits needs: most benefits decisions get made under information asymmetry, where the broker knows the rules and the employer is left to trust the recommendation. PDX Benefits exists to flip that dynamic.

    Areas of Expertise

    IRS Section 125 Cafeteria Plan design
    Self-funded & level-funded health plan analysis (2–100 employees)
    Paid Leave Oregon equivalent-plan structuring
    HSA, FSA & tax-advantaged account consulting
    Group health plan review & renewal strategy
    Broker of Record (BOR) transitions

    Continuing Education

    James completed 24 CE hours in the last 12 months, including coursework in:

    • Legal Concepts for Insurance Agents (OR 1017995)
    • Overview of Legal and Ethical Guidelines (OR 1017997)
    • Understanding Insurance Underwriting (OR 1017999)
    • Oregon Law Update 2023 (OR 6000142201)

    Industries Served

    Construction & Trades

    60–70% of clients

    Manufacturing / Industrial

    20–25% of clients

    Professional & Personal Services

    10–15% of clients

    Carrier Partnerships

    James actively places coverage with the following carriers:

    Kaiser Permanente
    Regence BlueCross BlueShield of Oregon
    Providence Health Plan
    PacificSource Health Plans
    Moda Health
    BridgeSpan Health
    UnitedHealthcare
    Aetna
    Cigna Healthcare
    Health Net

    Connect with James

    Last updated: August 2026. Insurance license information verifiable at the Oregon Division of Financial Regulation and the National Insurance Producer Registry.